Glossary of terms used on this site
Glossaries
| Term | Main definition |
|---|---|
| Campaign |
广告活动
|
| Campaign |
公关或营销活动
|
| Capital gains |
资本收益
|
| Carnival |
嘉年华
|
| Case study |
案例研究
|
| casting brief |
表演纲要
|
| Categorization |
分门别类
|
| Categorization of perception |
感知分类
|
| Category |
类别
|
| Celebration |
庆典活动
|
| Centralization |
集中化
|
| CEO Reputation Management CEO |
声誉管理
|
| CEO's Arrangement CEO |
接待
|
| CF Commercial Film |
广告影片
|
| CF Commercial Film |
影视广告
|
| Chameleons/followers |
变色龙/跟随者
|
| Channel | 渠道 |
| Channel alternatives |
可选择的营销渠道
|
| Channel conflict |
渠道冲突
|
| Channel conflicts |
渠道冲突
|