Glossary of terms used on this site

Glossaries

Term	Main definition
Crisis Statement	危机声明
CTR Click-Through-Rate	点击通过率
Cultural marketing	文化营销
Culture	文化
Culture/ tension point	品牌点
Customer	顾客
Customer behavior	消费者行为
Customer delivered value	顾客让渡价值
Customer satisfaction	顾客满意
Customer satisfaction	顾客满意度
Customer testimonial	客户证言
Datasheet	宣传页
Deadline	结点
Deciders	决定者
Decline stage	衰退期
Decoration	现场布置（装饰）
Demand	需求
Demand- driven pricing	需求导向定价
Demo Booth	产品演示台
DEMO demonstration	演示