Glossary of terms used on this site
Glossaries
Term | Main definition |
---|---|
Commercialization |
商业化
|
Commitment |
承诺
|
Communication channel |
传播渠道
|
Communication Model |
传播模式
|
Communication process |
传播过程
|
Communications Kit |
新闻夹
|
Communications Management |
传播管理
|
Communications Regions |
传播地域
|
Communications Strategy |
传播战略
|
Community Relations |
社区关系
|
Competition |
竞争力
|
Competition-driven pricing |
竞争导向定价
|
Competitive Presentation |
比稿
|
Competitive-parity method |
竞争对手对等法
|
Competitor |
竞争对手
|
Concentrated marketing tactics |
集中性市场策略
|
Concentric diversification |
同心多角化
|
Confidential |
保密的、机密的
|
Confidential Items |
保密条款
|
Conglomeration diversification |
复合多角化
|